Search Engine Optimization Chicago

SEO Expert

SEO Fundamentals

by admin on Jan.20, 2010, under SEO, SEO Expert, SEO Marketing, Search Engines

One of the first things we look at when we are analyzing a website is the fundamentals.  Fundamentals of what?

The fundamentals we look at are:

  • Page Title Meta Tags (What is displayed at the top of the browser)
  • Page Names (What shows up in the navigation bar — starts with http://…)
  • Meta Tags

Why are these important as they relate to SEO?
Because the more specific that your pages are and the more relevant all of this information is as it relates to the content of your web pages .. the better your pages will perform with search engines!

A simple way to see if your website is optimized is to navigate around on your site and every page that you look at note two things. 1. The title that is displayed at the top of the browser. 2. The url that is displayed.

Click here to see an illustration

The titles should be unique for every page and the urls should contain the most important keywords related to the topic of your page.

This is just an exercise for you to see some of the fundamentals related to your website.  What we actually look at is more complex than just this.  Most websites will fail this test.  Even websites that have been supposedly “optimized” by web designs.

We are experts in analyzing why your website does not perform well with search engines.

Contact us today and we will be glad to assist you.  You do not need to be an expert in SEO.  You are very good at your business and what it is that your business does.

Jim Oborny

Search Engine Optimization Chicago Consultant
SearchEngineOptimizationChicago.info
4ecard.com
jim.oborny@4ecard.com
Phone 224.567.1650

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Website Optimization

by admin on Dec.19, 2009, under Internet Marketing, SEO Expert, SEO Marketing

Website Optimization

“Organic Search Engine Optimization”

What is it?  And how can companies benefit from it?

Organic Search Engine Optimization is the actions that can be taken, both on site and off site, to make a website show up high in search engine results. 

Jim Oborny

Search Engine Optimization Chicago Consultant
SearchEngineOptimizationChicago.info
4ecard.com
jim.oborny@4ecard.com
Phone 224.567.1650

60 Comments :, , more...

Google Analytics

by admin on Dec.19, 2009, under Internet Marketing, SEO Expert, Search Engines

Google Analytics

We recommend the installation of Google Analytics for all websites.  The sooner you can install analytics the better.  The nice thing is that this is a service that Google provides for free.

When we are optimizing a website for search engines we rely on the statistical information that Google Analytics provides.

Jim Oborny

Search Engine Optimization Chicago Consultant
SearchEngineOptimizationChicago.info
4ecard.com
jim.oborny@4ecard.com
Phone 224.567.1650

84 Comments :, , more...

SEO in Chicago

by admin on Dec.18, 2009, under SEO Expert

SEO in Chicago on

SearchEngineOptimization.info features SEO specialists at 4ecard.com

Jim Oborny

Search Engine Optimization Chicago Consultant
SearchEngineOptimizationChicago.info
4ecard.com
jim.oborny@4ecard.com
Phone 224.567.1650

75 Comments :, more...

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